New Year’s Eve in London is the biggest night of the year with millions of people flocking to the centre of the capital to enjoy the nightlife and the top night clubs hosting their most extravagant celebrity parties.
Although 2009 has been much publicised as a bad year for the economy the best London clubs are still pulling out all the stops with VIPs expected to be arriving in limousines and enjoying the events, popping Champagne bottles, as they normally would during the festive season.
Some of the most well known night clubs and private members clubs in Chelsea, Kensington, Mayfair and Soho include famous names such as Amika, Boujis, Cafe de Paris, Chinawhite, Disco 24, Embassy, funkybuddha, HEYJOCLUB, Maya, The Mayfair Club and Vendome.
These are clubs regularly frequented by A-list celebrity clubbers such as P.Diddy, JLS, Girls Aloud, Jay Z, Kate Moss and Beyonce where entry is controlled by strict guest lists and the crowd is mostly made up of elite clubbers more used to gracing the pages of Tattler than The Sun.
James WJ Wilson, Director of Forbidden London Clubs, one of the leading promotion companies in London’s club-land believes the top bars and clubs have everything to look forward to as he forecasts a great Christmas and New Year in the West End.
“London is the most fashionable city in the world and despite Gordon Brown’s best attempts to derail the economy, the nightlife – bars, night clubs and restaurants – particularly at the top end of the market, are still performing well.”
“People are perhaps not spending at the same level as they were two years ago, maybe we’ve seen the last of the bankers splurging £30,000 on bottles of Cristal Champagne for now, but overall most of our clients are wealthy and still want to enjoy themselves. In my opinion there is no better place to do that than at the best events in London which are hosted by the top clubs and promoters.”
Lord Dave West, owner of the HEYJOCLUB in St James’s is well known publicly thanks to his Cherie Blair assisted battle against the smoking ban and his penchant for bright pink suits; he echoed this view.
“I own one of the top clubs (HEYJOCLUB) and one of the best restaurants (Abracadabra Russian Restaurant) in Central London and we are finding that the high-end customers we entertain are still enjoying spending their money on fine food and fine wines”
“Many of our best clients are Russian and the government has not managed to ruin everyone’s fun yet, they’re still spending.”
With Christmas and New Year’s Eve just round the corner and most companies still planning on rewarding their staff for what could be considered a difficult year, things are looking bright for the glamorous London clubs the VIPs and celebrities love.
